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Franchise Opportunities

Background & History
Only Rentals is South Africa's newest residential letting agency that opened up offices in March 2009 with the establishment of their first franchise office in Bloemfontein. To date 30 franchises have been sold with the intention to establish a national footprint of no less than 150 owner operated offices, providing representation in all nine provinces within five to six years. The residential rental market is considered a sound investment for anyone adopting a long term investment outlook.

Business System Features
The primary focus of Only Rentals is the letting of rental properties. This benefits owners and tenants alike. For the property owner, Only Rentals will manage the entire leasing process and for the prospective tenant, Only Rentals will assist individuals in finding the most suitable home for your needs. Services offered to the property owner include: careful screening of prospective tenants, ensuring adequate deposits are received, preparing and signing lease maintenance and repairs. With an Only Rentals franchise, emphasis on site location is crucial. The following factors are considered prior to opening a franchise in a specific territory: the number of residential properties in the area of operation, location of competitors, population, businesses in the area and growth of the region. Market receptiveness to the establishment of a rental agency is determined by means of a market survey. Only Rentals recommends initially employing two letting agents and additional admin support staff to be employed as the business grows.

The Franchisee
The franchisee must be energetic and have a feel for property. Applicants must be computer literate and prior experience in the letting industry will be advantageous.


Why Invest in an Only Rentals Franchise?
Background & History
Only Rentals have worked hard to create a vibrant and modern brand that resonates with it’s clients. The brand is key and franchisees are required to use the Only Rentals Brand Manual to ensure marketing consistency is achieved as the eye-catching brand expands nationally.
Online Presence
As more and more tenants are using the web as the starting point to search for a home to rent, Only Rentals understand how vital it is to promote themselves online, reach prospective tenants and landlords, drive high-quality traffic to the website and convert them into leads.
Training & Support
Only Rentals Head Office prides itself at always being on hand to assist franchisees. Apart from ongoing support, the franchisor will fly out and host a 3 day introductory training session with your team. Only Rentals also arranges quarterly franchise meetings where you are informed about changing legislation, performance targets, marketing stratagies etc.
National Growth
Within just 2 years Only Rentals has opened 30 franchises and is now South Africa’s largest residential letting franchise chain with offices in 7 of the 9 provinces, including Botswana.
Systems
Only Rentals has developed its own sophisticated in-house Rent-Roll system that provides franchise owners with accurate information, statistics, automated royalty reports and much more. The software is web based, which means you can use it wherever an internet connection is available.
 

Only Rentals Branding
 

Online Prescence
www.onlyrentals.co.za
A website is an essential tool for distributing information to your target market, delivering your marketing message, promoting your property listings, gathering client data and ultimately generating high-quality leads.

Only Rentals accomplishes this through a state of the art website that includes the following functionality:
Easy to use property search
Summary and mapped results
Listing details with notes, brochure, email to a friend, video, virtual tour, add to favourites and much more
Property Email Alerts
Landlord registration
News & Advice
Email Newsletter
Agent and branch search
 

Franchise Opportunity
Franchisor Support
The Managing Director is responsible for the day to day running of the business as well as all national marketing, advertising and promotional campaigns. He is supported by a CFO and administration staff.

Only Rentals provides full management orientation that incorporates training on operations as well as the simple yet effective control system.

The Only Rentals franchisor ensures that all franchisees have access to sound advice and current industry information. The franchisor also assists franchisees through a continual focus on further development and marketing strategies to assist the franchise. The franchisor will also provide franchisees with the latest gazetted regulations (Eg: EAAB compliance, FICA regulations and CPA matters.)
 
 
What Do You Get?
Includes joining fee
3 Day training in letting
Training & operations manual
Brand manual
Blueprint of all legal and support documentation
Ongoing support
Exclusively demarcated trading area
Intellectual property
 
Raal Nordin, founder and previous CEO of a major role player in the letting industry is the franchisor of Only Rentals. Raal has been employed in management positions since the late 1980’s and gained his initial experience in the property letting industry when he was employed by Trafalgar Property Services in 1997. As the best letting agent employed by Trafalgar Property Services he was head hunted by major role players in the letting industry.
Raal Nordin
Founder & CEO
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